Rottnest Channel Swim
See how we made people feel together, with South32 at the Rottnest Channel Swim
How did people feel?
Unfamiliar with South32 and their support for local communities
How did we change that?
We enabled the Rottnest Channel Swim community and South32 key stakeholders
To feel a sense of togetherness
By demonstrating South32’s support for the community, providing them with an experience that unites the whole Swim community, highlighting their commitment to a brighter future wherever they operate.
How did they feel afterwards?
That South32’s support for the Swim is just one example of their role in communities across the world. The experience has evolved from 2019 when we introduced South32 as a global resources company, headquartered in Perth. Since then we have delivered more reasons to believe in the important role South32 plays in communities, where they operate and an understanding of their commitment to a brighter future.
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